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Born in Tokyo. After graduating from Sociology Department at Toyo University, Noriko entered TYO Productions Inc. She became a producer in 1995, and created over 100 TV commercials for companies including Coca-Cola (Japan) Company and McDonald. She has produced TV spots and projects since the birth of the NHK-BS character βDomoβ in 1998. Currently, she has been playing a key role in a wide range of activities, and produced new characters such as βKomanekoβ and βPLUGβ, advertisements, and picture books.
